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Publication: USA Today.com
Article: "PrivateCommunities.com Dominates Luxury Real Estate Niche with 45% Market Share in 2008"
Issue: January 15, 2009

VERO BEACH, Fla.-- Hitwise, a leading online competitive intelligence service, reported that Florida-based PrivateCommunities.com led real estate websites featuring Destination Amenity Communities (DAC) in 2008 with a 45.27% market share. Since Hitwise began tracking the real estate custom DAC subcategory in 2007, PrivateCommunities.com has topped all websites in the niche in both site visits and page views.

“This is a strong indicator because it shows that even in a down market we’re offering a valuable resource for affluent second home shoppers,” said Elisabeth Miller-Fox, co-founder of PrivateCommunities.com. “We are different than general real estate search sites because we offer in-depth information about the private, gated community itself, which is typically the first buying decision made before selecting a particular home in a community.”

Established in 1996, PrivateCommunities.com is a comprehensive research and information site for affluent consumers seeking primary, retirement or second homes in Destination Amenity Communities. The listings include profiles of private, semi-private and resort golf clubs in more than 30 states and international destinations in Mexico, Costa Rica and the Caribbean. Communities listed offer a variety of amenities like golf, boating, tennis, equestrian with properties from $100,000 to $10 million.

Hitwise, a subsidiary of Experian (FTS:EXPN) -
www.experiangroup.com, operates in the United States, United Kingdom, Australia, New Zealand, Hong Kong and Singapore. More information about Hitwise is available at www.hitwise.com.

The Hitwise real estate custom subcategory of Destination Amenity Communities includes PrivateCommunities.com, livesouth.com, golfcoursehome.net,
therealestatehomeguide.com, golfhomeconnect.com and idealdestinations.com.

PrivateCommunities.com, Vero Beach, Fla. (USA)
Elisabeth Miller-Fox, (772) 234-0434

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